Company

The consultancy was founded in 1994 by Raimar von Wienskowski, a lawyer by training with a two years’ experience in international textile trading and two years in the role of an account director with a direct marketing agency for top FMCG accounts.

During its first three years the company was engaged in the consumer goods industry and in social marketing.

In 1997 the business focus turned to IT, offering specialized services to Consumer Relation Marketing (CRM) companies.

The core business since 1999 has been online, with e-commerce and online advertising being the main sectors of activity.

The consultancy itself has very lean structures and no unnecessary overheads. External service partners are engaged on an as-needed basis and in discussion with the client.